Published - Fri, 09 Jun 2023

SoftBank-Backed Meesho Most Downloaded Ecommerce App Globally in

SoftBank-Backed Meesho Most Downloaded Ecommerce App Globally in

There has been a lot of buzz about the famous Meesho app for Android devices for some time now. There is a social commerce component to the application that allows users to resell the company’s products.

Thanks to the catalogue feature, it’s now a component of WhatsApp Business. Many people worldwide are curious about the Meesho app and how it works because of its extensive online presence. You must know about meesho seller support to use the app.

How to sell on Meesho?

Using the social commerce platform, users can make money by reselling a wide selection of goods to diverse customers. Suppliers can list their products on the Meesho Portal, which is accessible via the app, and more than one million of them have done so. 

To resale any product, users can post their catalogs on numerous social media sites, including WhatsApp, Facebook, Instagram, and Twitter. Every time a customer places an order using the Meesho App, you get paid a commission. Bonuses are possible if you make additional sales for the company. 

Meesho App users can also make money by referring the app to people who want to start a home business. The app features various categories and products, including clothing, accessories, electronics, and more.

Additionally, the app and website allow customers to place orders for things for their use and the use of their families. Read on to learn everything there is to know about the sell on Meesho business model.

According to a blog post by Sensor Tower, a US-based tracker, Meesho was the most popular e-commerce app in the world in October.

SoftBank-backed Meesho was the first Indian company and e-commerce platform to feature in the top 10 most-downloaded non-gaming applications in the world for February.

According to App Annie, from August to October 2021, Meesho was the most downloaded app across all categories in India, with over 57 million downloads in the App Store and Google Play Store. 

To date, the company has surpassed all other Indian e-commerce platforms in terms of quarterly downloads, with a quarter-on-quarter increase in installations of over 120% during Q3 2021. You can take free online career counselling for your career.

“We’ve always put our customers first while making changes. Meesho’s creator and CEO, ViditAatrey, says the company’s nimble-sized software and industry-first 0% fee model for sellers are designed to make the service accessible to buyers in all corners of the country.

“With our laser-like focus on India’s Tier 2 markets, we’ve found success. We will continue to digitize India’s unorganized retail business with more Bharat-first initiatives to democratize internet commerce for everyone, “Aatrey chimed in, too.

For October 2021, the only Indian company and e-commerce platform to rank among the world’s top 10 most downloaded non-gaming applications was the native social commerce platform Sensor Tower.

According to Meesho, it has lowered barriers to entry, enhanced logistics infrastructure for Tier 2+ areas, and increased the discoverability of hyperlocal businesses and products. With 60% of purchases coming from India’s underserved markets, including faraway places like Khawzhwal and Sopore, the company’s five-day festive sale in October went deeper into India’s neglected markets. Currently, 5% of Indian households shop on Meesho every day.

Meesho claims to be the most cost-effective platform for Indian vendors, allowing for higher profit margins and growth. Since introducing a 0% vendor charge model in July 2021, the company has seen a 10X increase in the number of merchants on the marketplace. This allowed Meesho merchants to save more than Rs 136 million during the five-day auction in October.

Meesho has added a wide range of additional product categories, including sports and health, pet supplies, automobile equipment, and more. With the help of their local and digital communities, Meesho claims to have helped more than 15 million entrepreneurs launch online businesses at no cost to them.

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Yashraj Gautam

Digital Marketer and Sr. Project Leader

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